Loews Immediate Needs Coordinator (LINC) Logo
The task was to design a logo for the Loews Hotel new Immediate Needs Coordinator (LINC) position. This logo needed to capture the essence of the newly created LINC title which would act as a liaison to the Concierge to the rest of outside world, vendors, etc.
Loews Corporate IT Community Logo for Connections
The task was to design a logo for the Loews Corporation’s IT department. It was to be used only internally throughout the company. My design organically formed from an original I & T that closely matched the L in their original logo. I then began to deviate from that and explored placing an I within the T which ultimately was the chosen design.